Guiding Patients to the Right Care

When patients know where to go for care, they can get the right treatment at the right time and avoid unnecessary emergency department visits. Premera Blue Cross Blue Shield of Alaska outreach helps members understand their options for getting care when they need medical attention quickly but don’t have an emergency.

What Members See

Members may receive a mailer, email, or text message with information about when to use primary care, urgent care, virtual care, or the emergency department.

What You Can Do

When providers and health plans share the same message, patients can feel more confident about where to go for care.

• Talk with your patients about their care options during office visits.
• Encourage patients to choose and stay connected with a primary care provider.
• Help them understand when urgent care, virtual care, or the emergency department may be the right choice.

Thank you for partnering with us to help members get the right care at the right time.